Preparing business cards for an exhibition

October 30, 2013 by  

Attending meetings and marketing events is part of doing business today, so company representatives need to present themselves and their companies in a professional manner. One of the most basic tools of business is the business card, which remains a [Read more]

Banner printing for a marketing event – the dos and don’ts

October 27, 2013 by  

Banners are wonderful tools for a company to use in distinguishing itself at a marketing event, but it has to use them properly.

The first step in designing an effective banner is [Read more]

Making an impression at business meetings through printed items

October 24, 2013 by  

Business meetings, when properly run, provide opportunities for companies to meet with existing or potential clients to discuss ongoing projects, exchange information, or consider new commitments. There are several simple things a [Read more]

Why use presentation folders at marketing meetings?

October 21, 2013 by  

Marketing meetings give a company a chance to discuss a business plan with a potential client, or bring a current client up to date on the marketing efforts being done on its behalf. Such a meeting is important so that both the company and its client are [Read more]

Tailoring printed marketing to support a budget

September 29, 2013 by  

A business’ marketing budget dictates the amount it can spend on broadening its horizons. The budget – whether merely an acknowledgement that costs need to be low or an extensive plan – requires adherence without causing visibility and sales to [Read more]

Giving printed business cards the digital touch

September 27, 2013 by  

Business cards have long been mandatory in the professional world. When a business owner meets a fellow entrepreneur, they rarely forget to exchange business cards. When a business owner speaks with a potential customer, he would be [Read more]

How print reaches parts other forms of marketing can’t

September 26, 2013 by  

Marketing is omnipresent; if it’s good marketing, is has an impact. Each day, potential customers see or hear banner ads, radio commercials, television commercials, email spam, and other flash marketing. To help a business get noticed in the [Read more]

Styles of brochures used in business

September 25, 2013 by  

Getting the most out of each type of marketing material helps a business cover all of its bases. While the brochure falls in a single category of marketing, each one can feel unique. Brochures can suit all types of products and services, with a [Read more]

Bringing in business through brochures

September 23, 2013 by  

With so many printed marketing options, what makes brochures stand out? Perhaps it is their versatility, with a touch of classic appeal. If a business doesn’t know how to use brochures effectively, though, it won’t see as dramatic of an increase in [Read more]

What to include in your brochure

August 29, 2013 by  

Brochures get the unique position among other printed marketing materials; literally, they can stand on end. Often, a brochure is the introduction to a business or [Read more]

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