San Antonio attractions reach out to bring in patrons

May 22, 2013 by  

Seven of San Antonio’s major attractions are banding together in an effort to get more residents and visitors to visit the Broadway Street corridor.

The McNay Art Museum is one of seven sites – along with the Brackenridge Park Conservancy, the San Antonio Botanical Garden, and the San Antonio Museum of Art – that have formed the ‘Broadway Reach’ effort. The name comes from the fact that each of the institutions is located on Broadway Street, and the upcoming celebration comprises special events at each of the venues.

Broadway Reach’s kick-off is planned for the June 6-9 weekend, when joint ticketing is available. The Broadway Reach pass is an inexpensive joint ticket, available at both adults’ and children’s rates, that gives its holder admission to all seven organizations for seven days. The purpose of the Broadway Reach is to promote cooperation and collaboration among the seven organizations, and improve San Antonio’s quality of life.

Some of the events planned for the June 6-9 weekend include an exhibit of Monet’s ‘Haystacks’ at the San Antonio Children’s Museum from 1:00 pm to 4:00 pm on June 6, World Oceans Day on Saturday, June 8, from 10:00 am to 2:00 pm at the San Antonio Zoo, and Dinosaur Family Day, held from 1:00 pm to 4:00 pm on June 8 at the Witte Museum.

Broadway Reach organizations could work with banner printing experts to create huge banners to install at each venue. These colorful and attractive banners will add to the festive atmosphere and invite visitors to step in.