It’s all Greek in Charlotte

September 21, 2012 by  

From mouthwatering souvlaki to traditional Greek dancing, the 35th annual Yia Sou Greek Festival had something for everyone.

The three-day gala event is one of Charlotte’s largest cultural festivals, attracting 40,000 to 60,000 visitors each autumn. It is held at the Holy Trinity Greek Orthodox Cathedral every year.

Time and time again, people are attracted to the festival because of the delicious traditional Greek cuisine. Favorites include spanakopita and scrumptious baklava, as well as kalamata olives and tzatziki. Traditional Greek arts and crafts were on sale at the festival and one of the most popular stops was for a wine tasting at My Big Fat Greek Wine. Entertainment included non-stop music and dance, as well as a re-enactment of the ancient Greek battle of Marathon.

The festival was held one week later this year because of conflicts with the Democratic National Convention. Festival organizers found this to be a blessing in disguise as the weekend of the festival was clear and dry, while the previous weekend was rainy and overcast.

Advertising for this kind of event could include poster printing showing photos of previous festivals, a list of activities, schedules, parking, and admission rates. Flyer printing would also be a useful way to list all the pertinent information and provide photos to convey the style, flavor, and essence of the fun-filled festival.

The Yia Sou Greek Festival is a popular tourist attraction in Charlotte in the fall. Next year’s festival will be held at the usual time – the first weekend after Labor Day.