Bruce Springsteen Announces North American Tour Dates

April 20, 2012 by  

Bruce Springsteen has announced new tour dates in North America and Canada. According to a recent press release, the rocker and his backing group have added ten new dates in August and September. Two of these dates will be in Canada.

As Springsteen is originally from New Jersey, it is no surprise that he plans on performing in his home state. There will be a three night stand at the MetLife Stadium in NJ on the 22d of September. While there are bound to be some tourists at the concert, organizers expect the crowd to be largely made up of NJ residents from townships such as Morristown.

Having musical events in NJ will benefit print companies. This is because organizers of these events tend to use printing services to print flyers, posters and brochures. When an event features a big star like Springsteen, event organizers will order a large amount of promotional material. People in this situation are sometimes able to negotiate a bulk printing deal.

Many event organizers have found that flyers and posters are an effective way of marketing their concert. This is because both students and workers pass by these posters on a daily basis. Artists like Bruce Springsteen appeal to older audiences as well as young people. Due to this, most organizers will try to market the event to a wide demographic. Promoters could also ask printing companies to make up media kits. These can be sent to local media outlets to publicize the event in the most cost effective manner.