Pure Romance to make Cincinnati swoon

November 10, 2013 by  

Pure Romance, a company that sells products to enhance relationships, is relocating from Loveland to downtown Cincinnati.

The company will take over space at 655 Plum Street, in Cincinnati’s downtown. Pure Romance has leased almost 30,000 square feet at that address for a period of 10 years. It previously housed the Delta Air Lines Reservations call center.

President and CEO of Pure Romance, Chris Cicchinelli, said he was happy to close the deal and move the company to downtown Cincinnati, where it could contribute to the continuing growth and revitalization of the urban core. He notes the entire Pure Romance team is excited by the move, and looking forward to becoming part of the city’s vibrant business community. More good news for the city lies in the fact that the company is bringing 60 jobs with it.

The building and its parking garage were built by Al Neyer, Inc., in 2000 specifically for Delta. Neyer is a long-time supporter of the city, and its princing and executive VP Dave Neyer believes this is a tangible sign of its commitment.

Ohio did not extend any incentives to Pure Romance, but the Cincinnati City Council agreed to give the company $854,000 in tax credits over a period of 10 years. In return, Pure Romance agreed to remain in the city for 20 years at a minimum.

Pure Romance could work with a flyer printing company to create a handout to distribute close to opening day, inviting people to the store.