Ripken burger helps disadvantaged kids

June 5, 2012 by  

Although Roseda burgers have been served at the Ripken complex in Aberdeen for 12 months, they will now be the focus of a collaboration between Cal Ripken Jr., Roseda Beef, and Giant Food, to sell them at 30 food stores in the Giant Food chain. The Ripken Gourmet Burger will be sold in Washington, D.C, Virginia, and Maryland, which will include Bethesda.

The burgers have been popular over the last year and are made from locally sourced beef. The boxes of burgers, which contain four per box, will also help raise money for the Cal Ripken Sr. Foundation; an organization using baseball and softball to help disadvantaged children in some of the most impoverished areas of America. The gourmet burger made its first appearance in Aberdeen at the 2011 Cal Ripken World Series. To launch the burgers, it is typical to use the banner printing services of a local printing company. Poster printing could also be utilized to promote the brand. However, Cal Ripken is a baseball hero, trusted by his army of fans.

Founder of Ripken Baseball and a star of the Hall of Fame, Ripken Jr. stated that partnering with a local company to produce a product of excellent quality was of high importance to him. The owner of Roseda Beef, Ed Burchell, added that he was happy to be supporting underprivileged children through the foundation, while being supported by the household names Ripken Baseball and Giant Foods. The president of Giant Food, Anthony Hucker, also added that they are excited to be supporting their communities.