Wendy’s serves up dreams

February 3, 2013 by  

Nine Wendy’s restaurants in Canada are serving up dreams for kids with life-threatening illnesses and disabilities – specifically a trip to Disneyland, in Anaheim, California.

Each year, the Wendy’s restaurants in Penticton and the surrounding area hold a special fundraiser, called Wendy’s DreamLift Day, in the stores to collect money that will be used later in the year to fund a day-long trip to the magical destination. Over 80 kids, ranging from 3 – 18 years of age, will be a part of the annual adventure.

This year’s fundraiser, with the theme of ‘Refer a Child’, took place on Wednesday, January 30 at the participating restaurants. The day started at 6:00 am and continued until midnight, with all proceeds from drive-thru and dining room sales going towards the event. Even the wages of management and employees were donated to the trip. Local dignitaries, celebrities, and others volunteered their services at Wendy’s for the fundraiser.

Fundraising events such as Wendy’s DreamLift Day are often announced to the public through flyer printing or poster printing provided by local print companies. Banner printing is also commonly used at day-long fundraising activities such as this.

The Disneyland trip each year is planned through the Sunshine Foundation of Canada, an organization dedicated to granting the wishes of severe disabled children or those with life-threatening illnesses. Through the Refer a Child theme at Wendy’s fundraiser, people were encouraged to learn how to nominate a child for the annual trip to Disneyland. Children can be nominated by visiting the foundation’s website.