Color Me Rad 5K scheduled in Houston

December 15, 2012 by  

The Color Me Rad 5K race has been scheduled in Houston for March 30, 2013 at the Reliant Park. Proceeds from this fundraiser will benefit the Special Olympics of Texas.

Runners begin the race with a simple white shirt and by the time they finish, they look like a tie-dyed rainbow. The race is designed for runners to go through points where the runners are “color bombed” – in other words, colored corn starch is thrown onto them. As various colors splatter on the racers’ white shirts, they begin to accumulate a multitude of colors and are usually fully covered in bright colors by the time they reach the finish line. The corn-starch is a non-toxic, non-rash inducing colored corn-starch processed in the USA. The race organizers state the wellness of the runners in relationship to the corn-starch is never compromised.

Children age 7 or younger may run with an adult for free but will not receive the race packet. Parents must sign a waiver for a young child to participate. Pets are not allowed in this event.

Printing companies are frequently involved in providing marketing materials for events of this type. Sign and banner printing is used to help direct the runners, and flyer printing is a common project as they are distributed prior to the event to build awareness, create interest and build attendance. Flyers can be manually handed-out, posted on doors and walls, placed in windows or direct mailed.

Volunteers are needed and welcome to apply by contacting the event organizers or management directly. Volunteers receive a special shirt. For more information, visit the event website.