Jambalaya Festival raps things up in Fort Worth
May 31, 2013 by Sarah
One of the many genres of music celebrated by Texas – modern rap – was represented at Fort Worth’s Jambalaya Festival held at The Palladium Ballroom last Saturday, May 25.
Those familiar with the industry would undoubtedly have recognized the headliners – massive shock wordsmiths Tyler the Creator and Earl Sweatshirt. These two hail from prominent rap collective Odd Future, one of the West Coast groups at the forefront of the genre in the last five years. Lovers of older forms of rap would also have been pleased to see Big Boi, half the duo Outkast, take to the stage.
It should come as no surprise a state as diverse as Texas is receptive to a wide variety of music and arts. From the mega festivals like Austin City Limits and SXSW to smaller niche markets such as the Tejano Music Fest, a huge number of different festivals will grace Fort Worth and other Texas cities over the summer, celebrating several different genres.
As musical festivals vie for audiences, it is necessary to promote them, and an effective resource is through local print companies. Flyer and poster printing is highly effective in use for bulk communication.
Increasingly, the line between electronic music and pop music is being blurred, especially on the rap front. Jambalaya Music Festival strives to incorporate this influence by hosting the performance of dubstep duo Zed’s Dead. Artist Araabmuzik was also representing the electronic side of music at this event.