Little Rookies unveiled in Allen
October 6, 2013 by James
The Little Rookies junior ice hockey project was unveiled in Allen, Texas recently. The initiative has been introduced to encourage kids aged four to eight years old to have a go at ice hockey, free of charge.
Mike Modano is one of the leaders of the project, knowing the benefits that playing ice hockey can bring children. Modano was introduced to the game early in life and admits it gave him something on which to focus his energy.
The kids who enroll on the program will be able to attend sessions on four Saturdays, receive basic training, and be presented with a souvenir jersey. Some members of the Dallas Stars are taking an active role in the program, including Dan Stuchal and Jason Farris, who are Stars executives and Jim Lites, the president of Dallas Stars.
According to Lites, there are already 400 children signed up to the program. The huge interest in it could be down to the promotional work surrounding the initiative, possibly including the local print companies that can produce large quantities of marketing materials at a reasonable cost.
Although members of the Dallas Stars have to consider financial success for their team, the overwhelming opinion is that Stars members want to encourage and promote love of the game, bringing ice hockey back into focus. Lites states that a lot of Stars employees have kids who play the game, citing the benefits for children. According to Modano, the game helps children and their families and he is speaking from his own experience.