Changes unveiled at local theater

January 29, 2014 by  

The Calvin Gilmore Theater in Myrtle Beach has been dark for a while, but it will reopen this eveningwith new shows and an improved venue as well.

The Gilmore will be presenting ‘The Carolina Opry’ and ‘The Good Vibrations Show’ at a new curtain time and with new, more comfortable seating for audience members.

The Christmas shows opened at 7:30 pm, but the new productions will see the curtains rise even earlier, at 7:00 pm. Although the curtain time was 8:00 pm until 2013, surveys of audience members found they favored earlier curtain times, so the plays will start at 7:00 pm from now on. Cast members also enjoy the earlier curtains.

The new seats are slightly wider than the old ones and there is more legroom between the rows. The theater is also adding a “new LED backdrop” to the stage. All the improvements are meant to improve theatergoers’ experiences, and the changes have been made now since the theater is shut down briefly after Christmas.

The two upcoming productions are community favorites and are performed in repertory. ‘The Carolina Opry’ begins today, runs tomorrow and Friday, then continues Mondays (except February 3), Wednesdays, Thursdays, and Saturdays through the end of March. ‘Good Vibrations’ opens February 4th and will be through the end of March. Complete details are on the theater’s website.

Theater management could work with brochure printers to create a mailer for patrons, describing the new amenities and reminding them of the change in curtain time.