UNC student erects signs to encourage walking
April 17, 2012 by James
In Raleigh, North Carolina last week, 27 signs that were placed by Matt Tomasulo and his friends at three intersections in the city that designated the walking time from one destination to another went back up. They had originally been put up in January and taken down a month later as part of
a pilot program for a duration of 90 days to evaluate the response of the public to the signs. The signs were originally erected as part of Tomasulo’s project in city and regional planning for his Master’s degree at the University of North Carolina at Chapel Hill to create the Walk Raleigh campaign which is designed to promote health in communities through walking. A worthy endeavor such as this can find that hiring a poster printing service can do a lot to raise its profile in the neighborhood.
The signs which are weatherproof and made of corrugated cardboard and vinyl were so well made that city officials who saw them originally thought that they had been authorized by the local government. According to Mitchell Silver, Planning Director for the city of Raleigh, when he first saw the signs that were well done with no advertising, he thought they were a program run by the city and fast-tracked the project to get them back up after they had been taken down.
Silver applauded Tomasulo’s idea to encourage Raleigh and other cities to create their own signs and develop healthier living and walkability. He has heartily endorsed the level of innovation, creativity and civic participation coming from this younger generation.