Farmers’ markets gain popularity in New Jersey
April 13, 2012 by James
More and more New Jersey residents are opting to shop at farmers markets, largely due to the fact that they want high quality, fresh food that is produced locally. Many shoppers are prepared to pay extra money for food that fits into this criteria.
The growing interest in healthy living has caused the number of farmers’ markets in NJ to skyrocket. Statistics have shown that there are now 148 markets in NJ – in 2001, there were only 35 seasonal farmers markets open.
This proliferation of farmers’ markets means that even residents of urban areas can access fresh, farm grown food. These markets now exist in city areas like Hohokus, so consumers no longer need to drive for hours to get their hands on the finest fresh produce.
While the popularity of these markets is increasing, there are still many people who do not know that they exist. People who are running local markets can increase sales by launching a small marketing campaign, and one of the best ways to do this is with flyer printing. Using brochure printers and flyers is an easy and affordable way to get word out about the markets. Businesses can send these flyers throughout the neighborhood via mail or hand out brochures at stores. The business may want to state what makes their produce so special on a flyer – for example, farmers’ markets could advertise the fact that their food is organic, free range or free of antibiotics and other chemicals. It is important that these details are not neglected as shoppers are looking for natural foods.