Main Street holiday festival lights up Middletown
November 27, 2012 by James
Lights were blazing all over downtown Middletown at the 27th annual Main Street Holiday Festival held on Thanksgiving weekend. Christmas trees and ornaments were illuminated in three consecutive lighting ceremonies in the downtown core.
Beginning at Veteran’s Memorial Square, onlookers watched as a Christmas tree was lit as a memorial to a departed friend or family member. Mayor Drew lit the tree at the second lighting at South Green, accompanied by Santa himself. The event was made truly magical by the sound of carols being sung beforehand. Santa Claus then led a parade down Main Street accompanied by the Middletown High School Marching Band to the Chamber of Commerce for the third and final lighting.
The annual festival attracts several thousand residents and visitors every year. Promotional material such as attractive, colorful poster printing can be used to advertise the event and sponsors and placed on store fronts, sign boards, at transit stops and other community gathering areas. Printing companies can assist sponsors in designing attractive flyer printing to hand out to the participants who walk by.
The free horse and carriage rides along Main Street were enjoyed by many, and offered opportunities for participants to experience a traditional Christmas as well as for businesses to promote their home base or products. Advertising could include photos from past events showing elves handing out popcorn, cookies, hot chocolate and other treats to children and adults. The Main Street holiday fest was one of many events in Middletown on Thanksgiving weekend.