New apartments go up on old motel site in Indianapolis
November 19, 2013 by James
A new apartment complex, called the Irvington Lofts, is set to open today and feature 50 lofts constructed and decorated in a contemporary style. The new complex is located at 5855 East Washington Street; the site of the Indy East Motel closed in 2009 and razed in 2012.
The building has been built to cater for moderate-income renters and has been designed to match the architecture of the historic neighborhood. Among other features, the building will have a green roof, a shared community garden, and a cistern to collect rainwater. As a further bonus to accommodation hunters looking to up their green ethos, it is also planned to include solar panels, as developers look to bring new life to the site.
The grand opening is slated to take place tomorrow morning at 9.30 am. Those expected to attend include the project’s partners in development: the city of Indianapolis, the Indiana Housing and Community Development authority, the Irvington Development Corporation, the Marion County commissioners, and a number of other financial and investment organizations.
Since the new apartments are designed for moderate and low-income tenants, it will no doubt be important for the developer and the city to let potential renters know the project is opening soon. They could work with brochure printers to create a mailer targeted to specific areas, and perhaps to certain income levels, announcing the opening, describing the lofts’ amenities, and inviting people to come and see them.