Brochure Printers in Chicago
Incorporated as a city in 1837, Chicago is the largest city in the state of Illinois, is the most populous, and ranks among the largest cities in the country. Chicago has been featured in many movies and enjoys a strong pop culture. Many festivals, events, concerts, and cultural activities routinely take place, which keeps brochure printers in Chicago very busy.
Sometimes referred to as a flyer or pamphlet, brochures are used to introduce a company, its services, and products, as well as give general information about the business. The most common formats for brochures are the single sheet, the bi-fold, and the tri-fold. The single sheet is similar to a flyer, and can be printed on both sides in black and white, or in full color. The bi-fold is a single sheet of paper, folded in half, usually printed on both sides. The tri-fold is the most popular style, folded into thirds consisting of six panels. Bi-fold and tri-fold brochures are normally printed in full color for maximum effect.
Brochures should be done using the highest quality techniques and materials as possible. Thick gloss paper gives an impression of quality and appeal. Computer printers can be used for very small quantities, but do not turn down the superior quality that a digital or offset printer does. An offset printer is the best choice when producing high quality brochures in large quantities.
Brochures are an important marketing tool for any business, so it is important to utilize professional services. Brochure printers in Chicago can provide guidance and suggestions throughout the design and production process.