Long-running marathon hit streets last weekend
October 26, 2012 by James
As many as 24,000 runners participated in the 35th annual Detroit Free Press Talmer Bank Marathon last Sunday, October 21 – an international race that crosses the Canada-U.S. border. Runners from Plymouth, Detroit, and Windsor participated in either the marathon, five-person relay, or a 5k run.
Route maps were available online and could be downloaded and taken to a printing company for top quality prints. Participants who crossed the border had to submit passports ahead of time and receive security clearance. On the morning of the marathon, runners had to appear in person and show a passport to receive the runners’ packet and number. Passport clearance ahead of time was necessary so that there were no delays or backups at the border crossing sites.
Banner printing is an effective marketing tool at any type of event that often draws large crowds at the start and finish lines, and at popular intersections along the route. Placed at highly visible locations such as at corners or changes in direction, banners can promote a business to a wide audience.
Many onlookers watched the runners from both sides of the Detroit River as they crossed the Ambassador Bridge. The race began at 6.58 am in the streets of Detroit and Windsor, although those runners participating in the 5k did not cross the border. The location of street closures was available online at the website for the marathon as well as in newspapers and message boards in both countries, so preparations for the event were certainly thorough.