Two chances to update business skills next week

August 14, 2013 by  

Author Jeff Toister will explain the reasons why customers should be the focus in his seminar ‘The Journey to a Customer Focused Culture’ taking place next week. He will address the shifting nature of business, and how losing sight of the needs of the customer is to be avoided at all costs.

Toister is the author of ‘Service Failure’. His seminar explains why a customer focused culture will result in a strong company by guiding employees’ performance, helping to make business decisions, and building customer retention.

This philosophy will also help companies to develop their brand. This seminar is geared to sales leaders who directly manage employees marketing the company’s service or product with a minimum of 10 years’ sales experience.

It will take place at 7:30 am on Wednesday, August 21 at Bryan Cave LLP, 3161 Michelson Drive in Irvine, just 20 minutes from Los Alamitos.

Protecting your business and staff is the topic of a presentation at 6:00 pm that same day, held at the Beverly Library Community Meeting Room, 1962 West 95th Street in Los Angeles.

Speakers include Mercedes Bankston-Jackson, CEO of FreeStone Personnel Solutions, speaking on creating a proactive company culture, how to reduce turnover, and how to encourage employee loyalty.

Finance specialist Curtis R. Monday is an accomplished State Farm agent who will give tips on protecting companies and employees financially.

This event is free to the public and, with business professionals likely to be present, a business card printing order in advance might not be a bad idea.